Veille Agroalimentaire

How Wines From a Little-Known Region Became Some of the Most Expensive in the World

"how did Bolgheri, an obscure Italian hamlet, rise to fine wine prominence on par with these regions within just a few decades? For this Tuscan coastal area, which was granted DOC (Denomination of Controlled Origin) status for its famous red wines a mere 25 years ago, the answer lies in vision, innovation, and a willingness to ignore the naysayers..."


winebusiness.com